Brand Developed for a Telecommunications Firm
The company needed a rebrand to freshen up its look and clearly communicate its purpose. The arches emanating from the top of the “i” are a familiar symbol for voice, feeds, or sound. The project began with the revamped logo; then we developed the brand consistently through the business cards, website and more.
The website intellexcommunications.com was developed to clearly define the services offered by the company while at the same time setting their visual reference apart from their competitors. Most telecom sites use the same boring stock photography of people talking on phones. With this site, we used illustrations that offered a more colorful and playful approach. Search Engine Optimization was essential in the writing of this site’s content; the copy was constructed to hit for commonly referenced keywords relevant to this corporation’s core services.