Creative Services
Project Details
Client:
Your Linen Service
Skills:
Branding
Design
Marketing
Creative Service for a Textile Service Company
I spent eight years as the Director of Marketing for this textile rental service company. During my time in this position, I was able to reenvision the look of the entire organization. This company has been operating in their industry for over 80 years. A major challenge was having to work with the legacy logo which had been in use for many years prior. I chose to focus heavily on color and pattern to hold the brand together.
Promotional Material + Advertisements
This company serves a broad range of businesses. Each of those needed appropriate marketing material created to communicate to that unique audience.
Business to Business (B2B) Website Design, SEO, and Pay-Per-Click
For a local company in the niche market, the content had to be crafted to attract visitors in organic searches as well as capture leads for new business. The overall design reflected the company’s brand. The News page was frequently updated and used as a basis for all social media posts.
Inner Company Employee Targeted Projects
In a company as large as this one employee moral is imperative. These projects were created to keep the employees engaged and informed.